
What's Inside the 2025 Emmy Awards Gift Bag?
From eye-catching celebrity style to gift bags worth thousands and a backstage suite overflowing with luxury perks, television's biggest night proved to be as much about spectacle as it was about achievement.
The 2025 Emmy Awards delivered more than just red carpet glamour and golden trophies, blending high fashion with Hollywood's tradition of over-the-top indulgence.

A view of the 77th Primetime Emmys Press Preview is seen at Peacock Theater on September 11, 2025 in Los Angeles, California. | Source: Getty Images
Emmy nominees and winners were treated to another kind of glamour behind the scenes. The tradition of lavish gift bags and an exclusive Giving Suite continued this year, offering celebrities a blend of indulgence, wellness, and playfulness.
The official Emmy gift bag, curated by Distinctive Assets, was estimated to be worth thousands of dollars. Inside were luxury and lifestyle items such as a $400 certificate for spa treatments, a bottle of Johnnie Walker Blue Label Scotch, skincare and beauty products from L'Oréal Paris and lifeRegen, and wellness supplements from brands like 1MD Nutrition and Beekeeper's Naturals.
More whimsical inclusions added a lighthearted touch, including Hugimals plush toys, Gui Gui slime, and a limited edition PLAY-DOH Barbie. The bag also contained gourmet treats, scented candles from SKANDINAVISK, artisanal goat milk soaps, an electric flosser, and even THC-infused margaritas by Señorita. Altogether, it was an eclectic collection designed to surprise and delight.
Beyond the gift bag, nominees and presenters had access to the Emmys' Giving Suite, which has become a signature part of awards season. Valued at around $25,000, this year's suite resembled a pop-up luxury showroom.
Inside, guests could sample high-end skincare from Miage and TirTir, explore Italian-crafted plant-based handbags designed through a PETA collaboration with Miomojo, and select from offerings such as Divina Dermatology treatments, Hasbro board games, and hydration gear from HydroJug.
There were also floral arrangements by Blooms of Maison d'Emilie, personalized accessories from Marleylilly, and contemporary works of art by Krovblit Fine Art. The suite was not just about products but about creating a personalized experience for each celebrity who walked through its doors.
While these gifts may appear to be complimentary, there is a catch. The IRS has previously ruled that Oscar nominees must declare the value of their gift bags as taxable income, raising the question of whether Emmy recipients are subject to the same rules. Some stars may choose to pass on their bags altogether to avoid the added responsibility.
Of course, the night was not only about fashion statements and luxury perks. Television excellence was celebrated with a slate of winners that reflected the diverse talent on screen today. Noah Wyle took home honors for "The Pitt," while Britt Lower and Tramell Tillman were recognized for their work in "Severance."

Stephen Graham, Owen Cooper, Erin Doherty, Christine Tremarco, Jack Thorne, Philip Barantini, Jeremy Kleiner, and cast and crew of "Adolescence," pose in the press room during the 77th Primetime Emmy Awards at Peacock Theater on September 14, 2025 in Los Angeles, California. | Source: Getty Images
Seth Rogen's performance in "The Studio" earned him an award, and Jean Smart and Hannah Einbinder both scored wins for "Hacks." Stephen Graham, Owen Cooper, and Erin Doherty were celebrated for "Adolescence," Cristin Milioti won for "The Penguin," Katherine LaNasa was honored for "The Pitt," and Jeff Hiller triumphed for "Somebody Somewhere."

Katherine LaNasa, Noah Wyle, and Shawn Hatosy, pose in the press room during the 77th Primetime Emmy Awards at Peacock Theater on September 14, 2025 in Los Angeles, California.
The 2025 Emmy Awards proved once again that Hollywood's biggest night for television is as much about spectacle and style as it is about honoring artistic achievement.